Study | Lee et al. (2002): study US 1997 |
Title | Developing a Subjective Measure of Consumers Well-Being. |
Source | Journal of Macromarketing, 2002, Vol. 22, 158 - 169 |
DOI | DOI:10.1177/0276146702238219 |
Public | 18+ aged, students, USA, 199? |
Sample | Non-probability purposive sample |
Non-Response | |
Respondents N = | 298 |
Correlate | |
Author's label | Consumer well-being |
Page in Source | 164 |
Our classification | Attitudes to one's life-style |
Operationalization | Consumer well-being measure is the summation of 6 composite indexes on satisfaction with: a acquisition b possessions c consumption d repair services e do-it-yourself repairs f disposition |
Observed Relation with Happiness | ||
Happiness Measure | Statistics | Elaboration/Remarks |
O-DT-u-sq-v-7-a | r=+.63 p < .01 |
Code | Full Text |
O-DT-u-sq-v-7-a | Selfreport on single question: How do you feel about your life as a whole.....? 7 delighted 6 pleased 5 mostly satisfied 4 mixed 3 mostly dissatisfied 2 unhappy 1 terrible Name: Andrews & Withey's `Delighted-Terrible Scale' (original version) |
Symbol | Explanation |
r | PRODUCT-MOMENT CORRELATION COEFFICIENT (Also "Pearson's correlation coefficient' or simply 'correlation coefficient') Type: test statistic. Measurement level: Correlate: metric, Happiness: metric Range: [-1; +1] Meaning: r = 0 « no correlation , r = 1 « perfect correlation, where high correlate values correspond with high happiness values, and r = -1 « perfect correlation, where high correlate values correspond with low happiness values. |