Study | Lee et al. (2002): study US 1997 |
Title | Developing a Subjective Measure of Consumers Well-Being. |
Source | Journal of Macromarketing, 2002, Vol. 22, 158 - 169 |
DOI | DOI:10.1177/0276146702238219 |
Public | 18+ aged, students, USA, 199? |
Sample | Non-probability purposive sample |
Non-Response | |
Respondents N = | 298 |
Correlate | |
Author's label | Satisfaction with product disposition |
Page in Source | 164,166 |
Our classification | Attitudes to one's possessions |
Operationalization | Selfreport on 7 questions: For various reasons, people may be more or less happy with te disposability of a product. If you use any of the following products, please indicate the extent to which you are satisfied/dissatisfied with the product class when you dispose of the product or its packkage. Respond only to items you use. a. Food (milk, canned foods, cookies, carbonated drinks, etc.) b. Personal care products (toothpaste, shampoo, deodorant, etc.) c. Cleaning and home maintenance products (detergents, window sprays, vacuum bags, air fresheners, paint, etc.) d. Paper products e. Baby care products (diapers, baby wipes, talcum powder, Vaseline, etc.) f. Automotive products (oil, oil filters,antifreeze, car wax, batteries, tires, etc.) g. Lawn and yard (leaves, grass, dead wood, etc.) Rated: 1=awful 2=bad 3=unsatisfactory 4=neutral 5=satisfactory 6=good 7=wonderful 0=no opinion, missing value Composite index is average of 7 formative single indicators. |
Observed Relation with Happiness | ||
Happiness Measure | Statistics | Elaboration/Remarks |
O-DT-u-sq-v-7-a | r=+.32 p < .01 | |
O-DT-u-sq-v-7-a | Beta=+.07 ns | Beta controlled for satisfaction with: - job - family - finance - health - education - friendships - leisure - neighbors - community - spiritual - taxes - environment - political situation - housing - cultural life - social life Unaffected by additional control for satisfaction with: - acquisitions - possessions - consumption - repair services - do-it-yourself repairs (consumer well-being) |
Code | Full Text |
O-DT-u-sq-v-7-a | Selfreport on single question: How do you feel about your life as a whole.....? 7 delighted 6 pleased 5 mostly satisfied 4 mixed 3 mostly dissatisfied 2 unhappy 1 terrible Name: Andrews & Withey's `Delighted-Terrible Scale' (original version) |
Symbol | Explanation |
Beta | STANDARDIZED REGRESSION COEFFICIENT by LEAST SQUARES (OLS) Type: test statistic. Measurement level: Correlates: all metric, Happiness: metric. Range: [-1 ; +1] Meaning: beta > 0 « a higher correlate level corresponds to a higher happiness rating on average. beta < 0 « a higher correlate level corresponds to a higher happiness rating on average. beta = 0 « no correlation. beta = + 1 or -1 « perfect correlation. |
r | PRODUCT-MOMENT CORRELATION COEFFICIENT (Also "Pearson's correlation coefficient' or simply 'correlation coefficient') Type: test statistic. Measurement level: Correlate: metric, Happiness: metric Range: [-1; +1] Meaning: r = 0 « no correlation , r = 1 « perfect correlation, where high correlate values correspond with high happiness values, and r = -1 « perfect correlation, where high correlate values correspond with low happiness values. |